Activities

The mission and activities of the laboratory focus on the following:

to offer courses in the graduate and postgraduate programmes of the School of Journalism and Mass Communications as well as the Faculty of Economic and Political Sciences and other Schools of the University,
to develop and support doctoral and postdoctoral research in the aforementioned areas,
to conduct research, provide consulting services but also develop and implement a complete communication campaign placing emphasis on digital media for public, local, political, private and non-profit organisations according to the law,
to collaborate with other laboratories, research centres, institutes, and other organisations abroad and to implementinternational research programmes in collaboration with other institutions,
to organisespecialised educational seminars and further training of graduates, professionals, journalists, communicators, including seniorexecutivesof other institutions,
to organise conferences, lectures and meetings withdistinguishedGreekand foreign scientists and researchers,
to create a library equipped with the research results, the archived material and case studies that will be used for future research and educational activities; to create a database for the best practices of strategic communication,
to certify the effectiveness of each communication campaign.